Sleep is essential for overall health, yet millions of people worldwide struggle with sleep disorders. Poor sleep is linked to cognitive decline, cardiovascular disease, weakened immunity, and mental health issues. Given its profound impact on well-being, sleep is an increasing focus in clinical trials, where researchers explore new treatments and interventions to improve sleep quality and address disorders such as insomnia, sleep apnoea, and restless leg syndrome.
February 25 Digital Round Up
The digital landscape continues to evolve rapidly, with major platforms introducing new AI-driven features and monetisation tools. From Meta’s AI expansion to Instagram’s latest partnership enhancements, these updates are shaping how users interact with technology. Meanwhile, as AI and social platforms advance, the digital detox trend is gaining traction, with more people seeking balance by stepping away from screens.
The Role of Wearable Technology in Preventive Health
Wearable technology has become an integral part of modern healthcare, offering innovative solutions for preventive health. The adoption of devices such as smartwatches and fitness trackers has surged, reflecting a growing public interest in proactive health management. As these devices evolve, they’re transforming how people track their health, detect issues early, and manage their well-being.
January 25 Digital Round Up
This year kicks off with major shifts across digital platforms, clinical research, and healthcare innovation. From Meta’s policy overhaul to TikTok’s uncertain future, brands must stay agile. Plus, new NHS treatments and industry updates signal exciting changes ahead.
Addressing High Waste Generation in the Medical Sector
The medical sector is a significant contributor to waste generation, producing large amounts of hazardous and non-hazardous materials. This waste is not only environmentally taxing but also difficult to manage sustainably due to strict regulatory and operational challenges.
The Role of Email Communications in Supporting Decentralised Clinical Trials
Decentralised clinical trials (DCTs) have transformed the research landscape, removing barriers and enabling broader participation. However, their success depends on seamless communication with participants. Enter email communications – an essential tool for ensuring engagement, compliance, and data collection.
At Absolutely Health, we specialise in designing email strategies that enhance participant experiences and drive clinical trial success. From recruitment to study completion, our expertise ensures sponsors and participants remain connected and informed every step of the way.
Clinical Trials in 2025: Innovations Driving Efficiency and Patient Focus
In 2025, medical trials are changing to meet the growing need for innovative, inclusive, and sustainable healthcare solutions. New technologies are making trials more efficient and focused on patients’ needs. At the same time, a broader approach to health is shaping how trials measure outcomes.These changes represent significant opportunities for companies looking to lead in a rapidly evolving industry.
Digital Round Up December 2024
As 2024 ends, the digital health landscape evolves with innovations reshaping business and consumer interactions. This month highlights new tools for healthcare accessibility, content shifts, and tech-driven wellness, from Google’s AI tools to the rise of smart glasses, offering key opportunities for health brands.
Wellness in 2025: The Year of Proactive Health and Sustainability
The Wellness Sector is evolving in 2025 to meet the growing demand for proactive, inclusive, and sustainable health solutions. People will continue to turn to new technologies and holistic approaches to improve their well-being, while businesses are making fast adaptations to meet these needs.
Nutrition Trends for 2025: Shaping the Future of Our Diets
As 2025 begins, the world of nutrition is embracing new paradigms shaped by scientific advancements, environmental awareness, and increasing public demand for health-focused solutions. This year, personalised nutrition, plant-based diets, functional foods, and the ongoing debate surrounding ultra-processed foods are expected to dominate discussions.
